We know pets. Pets know us.
Musti Group is the leading Nordic pet care specialist operating in Finland, Sweden and Norway. Our mission is to make the life of pets and their parents easier, safer and more fun throughout the whole lifespan of the pet. In addition to the product offering, we want to provide the customers with full experience of services – both physical and digital. We believe the end-to-end ecosystem presents a unique value proposition enhancing and strengthening sticky customer relationships and differentiating us from the competitors.
We make the life of pets and their parents easier, safer and more fun.
Musti Group ‘s head office is located in Helsinki, Finland. Musti’s share is listed on Nasdaq Helsinki Oy.
We serve our Nordic customers in all channels through store chains Musti ja Mirri, Musti, Arken Zoo and Djurmagazinet, and through pureplay online retail brands such as Peten Koiratarvike and Vetzoo.
And since we have promised to make the lives of pet owners even easier, we also provide a selection of pet care services in many of our brick and mortar stores.
For us, responsibility means putting the welfare of pets and people first, having high standards for quality, safety and expertise, as well as always looking into more sustainable ways to develop our business.
Our story in brief
The history of Musti Group stretches back to 1988, when the first Musti ja Mirri pet supply store was opened in Tampere, Finland by dedicated dog enthusiast and award-winning dog breeder Matti Varpula.